The client's original logo was supplied as a low-resolution JPEG – created from a duotone clip art. All print quality files had previously been lost, so the client requested a logo update. I matched the font and created a new full colour vector image in Adobe Illustrator, that could be used for all their business applications. They particularly wanted to create merchandise and iron-on transfers for merchandise and uniforms.
Digital Illustrated logo for Bucking Mad Australia, showing a cowboy riding a snorting bull, by Anderssen Creative.
Digital Illustrated logo for Bucking Mad Australia, showing a cowboy riding a snorting bull, by Anderssen Creative. Logo shown in situ on the back of a t-shirt.
Original clipart low resolution logo versus high resolution updated vector logo:
Before
Before
After
After
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